Rebeka International LOGO WEB

In 1996 Sonja Gangl launched the REBEKA project. Starting point is a (fictitious) label under the name of REBEKA which adapts various forms of corporate production and aesthetics. The product-lines of REBEKA orient themselves along sociological values as expressed through design objects, print-ads and leisure activities. As a label and logo REBEKA produces and manipulates the promises of our image culture and stresses their inherent phantasmatic background.